Day & Time:
9:00 am to 12:00 noon
MIA City Campus, No. 70, Jln. Ampang, 50450 KL.
Tan Yong Tiong
Everything starts from BRANDING. How do fashion brands stand out from the crowd and successfully communicate what they stand for? Learn the knowledge of fashion branding and how it works in the fashion industry. This short course is perfect for fashion design and marketing students who wish to explore design, buyer behaviour and brand development. You will understand the importance, function and purpose of BRANDING and learn the application and development of branding process in various contexts.
About the Instructor:
Tan Yong Tiong graduated from MIA with a Diploma in Textile and Fashion Design in 2000. He is the founder of Laguna Sydney which was launched in Sydney Australia in 2015. He has over 20 years of working experiences in the fashion retail industry. Besides designing for commercial, he has been tutoring and lecturing at MIA for Textile and Fashion design subjects since year 2011 till now.